Agnieszka de Lange
"The six-month cooperation consisted of launching a lead generation campaign for coaching and building a network of contacts and relationships among Agnieszka's clients: C-Level Managers from corporations. "
Agnieszka de Lange
I was looking for someone who would help me reach my clients: C-Level Managers from large corporations who are HR decision makers. Rafał helped me configure Sales Navigator, set up and launched a campaign so well prepared that 6 out of 10 invitations are accepted! At the same time, I have time to focus on my work, as everything is shown to me in real-time in interactive reports. I highly recommend cooperation with Rafał as he has great knowledge about LinkedIn and its tools.
Executive Coach 🔴 Cambridge University Certificate 🔴 C-level coach 🔴 20 years of experience
About Agnieszka de Lange
Agnieszka de Lange is a Cambridge-certified Executive Coach with over 20 years of professional experience, specializing in coaching C-Level executives from major corporations. Her practice focuses on helping senior leaders navigate complex organizational challenges, develop strategic thinking capabilities, and achieve personal leadership breakthroughs. As an independent professional in a highly competitive coaching market, Agnieszka needed a systematic approach to reaching her ideal clients, specifically HR decision-makers and C-suite executives at large organizations who are in a position to commission executive coaching engagements.
Scope of Cooperation
The six-month engagement encompassed two parallel workstreams. The first was a targeted lead generation campaign on LinkedIn, designed to identify and connect with senior corporate leaders who matched Agnieszka’s ideal client profile. The second focused on building a high-quality professional network among C-Level managers, creating a foundation for long-term relationship development and referral generation. Sales Navigator was configured with precise filtering criteria to surface exactly the right prospects, and outreach sequences were crafted to reflect the premium, trust-based nature of executive coaching services. Throughout the engagement, interactive real-time reporting provided full visibility into campaign performance and pipeline development.
Results: 60% Invitation Acceptance Rate
The campaign achieved a remarkable 60% invitation acceptance rate, meaning that six out of every ten targeted executives accepted the connection request. This figure is exceptional by any LinkedIn outreach standard, particularly when targeting C-Level professionals who are typically the most selective about their network connections. The success was driven by meticulous prospect research, highly personalized invitation messages, and a professional profile presence that immediately communicated credibility and relevance. The interactive reporting system allowed Agnieszka to monitor progress in real time without interrupting her coaching work, ensuring that her primary focus remained on client delivery.
Insight: Solopreneurs and Coaches on LinkedIn
This engagement illustrates a powerful use case for Sales Navigator that many independent professionals overlook. Solopreneurs, coaches, and consultants often assume that LinkedIn’s advanced sales tools are designed exclusively for large sales teams at enterprise companies. In reality, Sales Navigator’s precision targeting capabilities are ideally suited for premium service providers who need to reach a narrow, high-value audience. For executive coaches like Agnieszka, the ability to filter prospects by seniority level, company size, industry, and geography transforms LinkedIn from a passive networking platform into an active business development engine. When combined with a thoughtful outreach strategy and sustained campaign management, even a single professional can build a pipeline of qualified opportunities that would be impossible to achieve through organic networking alone.