Sprawny Marketing
"The I ❤️ Marketing & Technology conference is considered in the industry as the unofficial Polish marketing championships. This is not accidental, because the best speakers perform on stage, and the selection is based on audience ratings – only the TOP 7 advance to the next edition. For several years I was a participant and dreamed of standing on its stage as a speaker. When it happened, it turned out to be a strong professional trampoline for me, which is why it has a special place in my heart. It's one of two stages in Poland that I prepare for months and always with premiere material. Besides the presentations, I organized several other activities with Sprawny Marketing, e.g. charity auctions for supporting the helpline for children and youth run by the Dajemy Dzieciom Siłę Foundation. I also wrote several articles for Sprawny Marketing magazine. "
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I Love Marketing & Technology: a stage only the top 7 return to
The I ❤️ Marketing & Technology conference is run by Sprawny Marketing. Attendees rate the speakers, and only the seven best-rated come back for the next edition. For several years I sat in the audience, and in 2019 I got on the stage for the first time: 6th place, which meant the top 7 and a ticket to the next edition. Since then I have spoken at ten editions, finishing on the podium three times: 2nd in 2022, 3rd in 2023 and 2nd in 2025. Twice I fell outside the top seven (8th in the second edition of 2023 and of 2025), which is why I was not on stage in 2024 or in spring 2026.
Why do I prepare for this stage for months? Because it is one of the two stages in Poland where I always bring new material.
What I have spoken about
- “He made it”: simple LinkedIn solutions to harmful myths (2025).
- How to do Social Selling well on LinkedIn.
- How to use LinkedIn in your company.
- Scary bots on LinkedIn, or is automation really that bad.
- Social Media Hacker in action.
- The LinkedIn algorithm, which in 2021 I showed as a set of many smaller algorithms rather than one.
Recordings and photos from the editions are below.
Off stage
With Sprawny Marketing I also did things outside the agenda. We ran charity auctions for the children’s and youth helpline run by the Dajemy Dzieciom Siłę Foundation. I also wrote articles for Sprawny Marketing magazine.
Looking for a speaker for a conference or a company event? See how my talks work.
I highly recommend Rafał as a reliable collaborator with whom I have had the pleasure of working twice. His contact is amazing - always professional, open and engaged. Rafał is an incredibly wise and intelligent person whose conversations can engage for hours. His knowledge and skills as an expert are undeniable. As a specialist in building visibility on LinkedIn and increasing sales through social media, Rafał uses his experience and own software for marketing automation. Thanks to this, salespeople and recruiters can focus on the most important tasks that bring the greatest value. If you’re looking for not only competence, but also commitment and innovative solutions, Rafał is an excellent choice.
Senior Event Manager, Sprawny Marketing
2025: “He made it”, simple LinkedIn solutions to harmful myths
Previous talks on the I Love Social Media stage
